Die Charges, What are these??

If you have picked up this item, then you will wondering what die charges are. In order to foil block a logo onto the diary covers, first a metal die has to be made with an impression of your logo. In production this is heated and then a piece of silver or gold foil is placed in between the diary cover and the heated die. Pressure is applied, and the foil is embossed onto the diary cover. We normally charge £45 for a standard die, which is sufficient for a small logo on a pocket diary or A5 diary. For a larger logo, or if there is a lot of text as well then a larger die would be required, which costs a a bit more depending on size. Once the die is made this can be used in future years at no additional cost, provided you do not need to make any changes to the design. The year date is usually put on the diary separately, so this is not going to appear for your future diary orders - of course. It is possible to block most parts of the diary cover, both front and back covers, and sometimes the spine. The possible blocking area starts from about 10 - 15mm from the edge of the diary.

There are a range of foil colours available, these cannot be pantone matched, however on occasion something other than silver or gold can work quite well.

Blind embossing still requires a die - in this case no foil is use. Diaries designed for blind embossing are usually more expensive because the cover material needs to be thicker to allow a good impression.